
I love shoes I do, but all to often I have complaints about the ones I buy. The heel may be perfect, but I don't like the colour of the lining, or the colour is great, if only it were a slightly different style. With the Nike iD studio this is no longer an issue as you can design a trainer of your choice to your exact specifications. There are 54 different styles, including 5 premium editions which are only available in the Nike iD lounge, where only 4 people can design at any one time, so you each get a personal consultation with a trained style consultant.

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[Source: Shoewawa]